news

January 10, 2017

The new activation technology from LaserMax is coined GripSense™ and offers users dual activation choices via instant on with capacitive touch or button controlled activation. “Offering consumers the ability to choose between modes of, button activation or GripSense activation is really incredible” said Chris Tinkle, Chief Sales Officer for LaserMax. “Our GripSense Technology is a safe and tactically sound instant on capability that consumers have desired for years, while still ...

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November 14, 2016

LaserMax names Jay Duncan Vice President of Marketing Rochester, NY - November 14, 2016 - LaserMax announced today that Jay Duncan will join the executive management team to direct and lead the marketing efforts for the innovator and manufacturer of high quality laser sighting systems. “Jay is a strategic hire for LaserMax as we focus our branding, product offerings and message on delivering high quality laser aiming solutions to the consumer.” said Chris Tinkle, Chief Sales ...

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August 03, 2016

Spartan™ Light & Laser Sets New Record for LaserMax  August 1, 2016 (Rochester, NY) - Beginning this week, LaserMax will begin its first shipmentson the second addition in their award winning Spartan series, the Spartan™ Light & Laser. LaserMax has once again sold out their first production run for a new product introduction. Spartan™ Light & Laser has also broken the previously held record for the first Spartan series presale volumes.  Capitalizing on the most ...

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May 13, 2016

LaserMax is delighted to announce the recent hiring of Chris Moon as Marketing Operations Coordinator. In his role, Chris will provide operational support and events facilitation to further the company's key marketing initiatives. "Chris Moon's diverse experience, vibrant energy and attention to detail make him a fantastic addition to our progressive marketing team," said Celia Grimes, Director of Marketing. "Bringing him onboard represents another significant stride toward my goal of ...

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April 27, 2016

LaserMax is pleased to welcome Kevin Bock as its newest Customer Service Representative, providing essential consumer support and warranty processing services. "Kevin's passion for the shooting sports and aptitude for solving problems makes him a great addition to our team," said Mike Wagner, Vice-President of Operations at LaserMax. Prior to joining LaserMax, Bock served as a Retail Sales Associate, providing client service and support in a variety of capacities. A USPSA ...

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April 26, 2016

Attendees at the upcoming NRA Annual Meetings & Exhibits (NRAAM) in Louisville, Kentucky will have their first opportunity to test the new Manta-Ray™ series of WeaponLights at the LaserMax booth, #5047. Debuted at the 2016 SHOT Show, Manta-Ray received an overwhelmingly positive reception from media and shooting sports insiders, all of whom applauded its light weight and convenience. Heralded by OutdoorHub as one of the "Best New AR Products from SHOT Show 2016", author Tom McHale ...

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April 25, 2016

In an effort to strengthen LaserMax's maturing brand identity, William (Duke) Stofer has been appointed as the laser innovator's new in-house Graphic Designer. Stofer brings more than 24 years of experience in visual design and brand development to LaserMax. "We couldn't be more pleased to welcome Duke to LaserMax," said Celia Grimes, Director of Marketing. "One of my primary objectives has been to transform the company's marketing team into an industry-leading force. Duke's extensive skill ...

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March 18, 2016

Just in time for the Spring shooting season, select purchases will qualify for up to $60 back from LaserMax. This 2016 Spring Rebate applies to the company's award-winning Guide Rod, CenterFire and Rail Mounted laser systems. Details: Between April 1, 2016 and May 31, 2016, purchase of any* Guide Rod Laser entitles the buyer to a $60 rebate, while purchase of any* Rail Mounted Laser, CenterFire Laser or light qualifies for a $30 rebate. "With NICS data confirming 2016 will be one of the ...

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March 01, 2016

For the second consecutive year, LaserMax was selected for the "Ladies Choice" Award by the Shooting for Women Alliance (SFWA). Presented at the SHOT Show in Las Vegas, the 2016 Ladies Choice Awards were chosen based on feedback from over 10,000 female training participants who pursued personal protection training through the SFWA. Controlled Activation Lasers from LaserMax received recognition for superior quality, design and protective capability for the female concealed carrier. ...

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January 13, 2016

In an exciting collaboration with Manta Defense , LaserMax has developed a rugged, low profile Weapon Light for duty and protective use. Emitting 140 lumens of groundbreaking Mint Green LED light, Manta-Ray LMR-M offers vital target identification and illumination capabilities while permitting rapid mounting across a host of platforms by way of the combat-proven Manta rail connection. A situationally-adaptive lighting system, Manta-Ray easily snaps on and off the firearm rail without need ...

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